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Articles in the Creative Business Category

Putting the work into social networks

I have been following Lauren Ashley Turner who runs a blog called Creative Turnaround and she has been posting some great links. One of them that I quite liked was called Social networks are intrusive nuisances written by Morton Marcus.
He is un-subscribing from various social networks, and perhaps my favourite quote in his article is:
“Even Read the Rest…

The Truth

The Most Important Lesson of My Life
A long time ago, when I was about 20 years old, I learnt probably the most important lesson of my life. I learnt something so completely unexpected it changed my entire view of the world. Today, I’m going to share it with you. If you like it, please leave Read the Rest…

Work for free

Work for free?
I thought that today would be a good time to talk about the idea of working for free.
In the current economic climate with lots of people losing their jobs, and it being even harder to get into the creative industry, I’d like to share with you the unusual idea that if you really Read the Rest…

Follow up – Know when to take advice.

I had a lovely message a couple of days ago from Tanja Ahlin from Slovenia who saw me recently at Europrix and read the post in The Montandon Method about knowing when to get advice! We have been chatting about the possibility of making some new interactive floors and beautiful new designs that I hope Read the Rest…

How to save £50,000

Today’s tip is short, but fun!
A lot of companies spend thousands, even millions of pounds on branding exercises. But, when you are starting out in a creative company, unless you are very lucky, you just cant afford the cash! Here is a quick way to save you all that money.
Leave your branding to fate! Let Read the Rest…

Know when to take advice.

This may sound really simple, but it is so important to understand how useful outside advice can be.
When you start out in your creative career everybody will be throwing advise at you left-right-and-centre so it will be hard to know who to listen to, and who to take with a pinch of salt.
However, once you Read the Rest…

Doing it for the story

Recently, just before Christmas, I was reminded of a really important decision I made in my life, when I was a teenager. That decision was to Do It For The Story.
Throughout life, you will often find people who will Do It For The Money, as in, people who will base all the decisions they make Read the Rest…

Creativity Spikes

Today I am going to show you a very simple yet brutally effective way of re-positioning your creativity in the minds of your co-workers, customers and pretty much anyone you come into contact with.
The Problem
1) No matter how “Creative” you think you are, your boss, or those around you, just don’t get it.
2) Decision makers Read the Rest…

If you don’t have a method, you will be forced to use someone else’s.

If you don’t have a method, you will be forced to use someone else’s.
Welcome to the first in a collection of posts about The Montandon Method.
The first point that I want to make clear, and its really important to understand, is that if YOU don’t have a way of doing things, you will be forced Read the Rest…

The Montandon Method

As a little treat to all my readers I will be putting together, day by day, week by week, a very exciting series of blog posts where I will be giving away a whole host of awesome tips for creativity in business.
I run one of the most unique and creative companies in Europe, and people Read the Rest…

Founder -HMC Interactive Ltd & HMC MediaLab Organisation

This is my story about coming to university
When I came to an open day at the University I saw one of the lecturers presenting some of the great games that final year students had created. When I saw them I thought, “I’d love to make something like that.” Four years later I was running my Read the Rest…

Credit Crunch? Creativity Crunch!

Today I was interviewed by Jon Bayley for the Evening Herald and we were talking about some of the things that we were looking forward to in the future.
One of his questions was about the current “Credit Crunch” and how it might affect businesses. This got me thinking as to how creative companies respond to Read the Rest…

Bridging the Island of the Colourblind

(This paper takes its title from Dr Oliver Sacks’ Book: The Island of the colorblind , Vintage Press, 1998)
The project I have created exists in outside the traditional domain of computer culture of physical installation. I have created a new sensation, a cyborgian extension of the human perception system residing in the brain of on Read the Rest…

Encoraging Interactivity

There are many ways of encouraging interactivity in places where people are normally “hands off”. We do a lot of museum work that is traditionally a “look but dont touch” environment, so you have to work harder to get people to physically play.
One thing we find works well is to make sure that you have Read the Rest…

Dress codes in Creative Companies

Dress Codes in Creative Companies.
I am constantly surprised to see just how many large creative companies enforce dress code on their employees. They see it as a way to communicate a corporate identity. How your staff dress can go a long way to how you are perceived in the outside world. Dressing smartly and appropriately Read the Rest…

supermodern

Supermodern.
Architecture for a culture without boundaries.
Adam Montandon

May 2003
This paper is provided for academic and educational use only.
If you have any comments, suggestions, or would like to use this paper please e-mail: adam@hmc.uk.net

Abstract

As access to global communications technologies such as the internet increases, so too does speculation about life inside of electronic volume. Free from the Read the Rest…

Tangled in the Machine

From Cyborg to the Undividual.

Adam Montandon

MSC Digital Futures

Institute of Digital Arts and Technologies.
University of Plymouth

ABSTRACT

This thesis presents a new conceptual model for the practice, performance and evolution of the sensory enhancements of cybernetic organisms. In this thesis the cybernetic organism is examined as a system within the compound term Cyborg; describing a dichotomous fusion of Read the Rest…

mass deception

Customisation as the Antidote to Mass Deception.By Adam Montandon December 2002
Customisation as the Antidote to Mass Deception.
The recent popularity of digital technologies in the western world is having previously unforeseen effects on the consumption of mass culture. Digital technologies accelerate the pace at which the masses can now both consume and produce culture, becoming a Read the Rest…

The Most Interesting Job in the World

Adam Montandon has the most interesting job in the world.
Hi, My name is Adam Montandon and I am an expert in Digital Futures, and it really is the most interesting job in the world. As a specialist in new technology its my job to make amazing interactive projects that go beyond anything you may have Read the Rest…